Book Review: Create Your Writer Platform

This is a review of the book Create Your Writer Platform by Chuck Sambuchino.

I enjoyed this book and thought it was well written.  Mr. Sambuchino coaches the aspiring writer (primarily of non-fiction, although fiction writers will also find some good tips in this book) on creating a solid platform from which they can best reach their target audience.  He stresses the importance of having a well-oiled platform up and running before attempting to pitch a book, and being keenly aware of your online presence – what do people find when they google your name?  Nothing at all?  A few poorly written blog posts slamming the publishing industry and their rejection of your awesome articles?  Or a well-written blog with solid content and a strong following?

The book is broken up into three sections.  The first section defines the term *platform* as it relates to writers, defends its importance, and offers advice on how a writer can create a unique platform that fits their personality and audience.  The second section covers the mechanics of getting your platform up and running: starting a website, running a blog, creating a facebook page and twitter account, writing newsletters, and booking speaking engagements.  This is mostly basic-level information, and if you are already familiar with these technologies you won’t find a ton of new information here.  The final section is devoted to interviews with published authors who have benefited from the development of strong platforms.

At the end of most of the chapters is a question and answer session with a variety of publishing professionals.  I really enjoyed reading these and learning what the publishers look at when deciding whether to sign a new author.  The bottom line is this: platform matters, especially if you want to publish non-fiction (and a good platform can help writers of fiction as well).  The author interviews were also very informative.

I finished the book feeling motivated to publish more content on my blog and to really think over what I want it to say about me.  And I’m not sure if I’m ready to jump on Twitter yet, but this book had me considering it for the first time.  🙂

Overall 4 out of 5 stars.

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